Email allows for concise yet detailed conversations and should be your go-to form of communication as a B2B - your most reliable way to connect...
With 4.95 billion (and counting) globally connected people on the internet, there's never been a better opportunity for businesses to incorporate...
If you are running a Shopify store, you will know that getting more traffic from search engines is essential to your success.
It can be...
It's hard to know if your eCommerce emails are effective. You might be sending a lot of them, but how do you know if they're actually making a...
Email marketing can be a great way to keep in touch with your customers, promote new products, and increase sales, but it can also be challenging...
To put it simply, email marketing is using emails to communicate with your prospects and customers in a way that you can convince them to buy from...
An email sequence is a series of emails automatically sent to your email list. An email sequence is designed for a specific purpose and you can...
What is a customer journey in terms of navigating through a website? It's just like it sounds...their journey, what they see, feel, touch, and...
Not so long ago, all businesses needed physical locations whether it was a storefront or your parent's basement, but as online shopping continues...
Link building is the process of increasing the amount and quality of inbound links to a webpage. This action aims to improve a page's or website's...
Cart abandonment emails offer a great way to recover lost sales. They're effective at getting customers who have already shown an interest in your...
Email marketing, also known as email campaign marketing is a promotional strategy used to send messages in bulk to a targeted group of people....
This is a marketing method that has existed for years, but many eCommerce companies have only recently started to take it seriously. In fact,...
Slack is a workspace communication application created to transform communication in companies and improve how information is passed across in a...
Email marketing is a powerful tool that can help you grow your business. It allows you to stay in touch with your customers and build...
Do you read the privacy policies on websites? Most people don't, research has shown that 87% of people accept privacy policies without reading...
In business, the customer journey is the path that a customer traditionally takes from becoming aware of a product or service to becoming a...
If you're running a Shopify store, then you know just how important it is to have a strong SEO (search engine optimisation) strategy.
After...
Like every other technique, SEO (Search Engine Optimization) has its own specific definitions, abbreviations and terms used to explain how it...
Bounce rate is one of the most important factors to note when dealing with email marketing as a whole. If you're struggling with identifying why...
Business owners and email marketers need to stay updated with current email statistics, because this information can help them get more results...
The addition of podcasts to your daily routine is a great way to broaden your scope of knowledge and increase your awareness of things that you're...
Wix is a well-known website builder with millions of users worldwide. Some people claim that Wix is good for SEO, while others say that it is not...
A welcome email is a message that is sent to new customers immediately after they sign up to your mailing list. It is your chance to introduce...
If you're looking at your website's overall performance, page speed is one of the most important metrics you should pay attention to. No one wants...
Guest blogging is a technique that has been used by marketers and Search Engine Optimization (SEO) experts to build links to their websites. This...
