smacgigworld

SMACgig WORLD ( Sense, Measure, Analyze and Control) The vision of SMACgig WORLD( Sense, Measure, Analyze, and Control) is to disrupt the way the distribution is done. Conventional distribution was characterized by a set of physical interventions at different levels between manufacturers till the end-user. With the advent of IT, Social media, and Digital communication in different hues, brands have started to communicate with the consumers directly and the communication has become two-way, instantaneous, and seamless.