Business intelligence tools assist in merging and processing this massive amount of structured and unstructured data and quickly help find valuable business insights through queries. The BI reporting tools help in gaining proper analysis of the data through accurate visualizations, dashboards, reports, etc, and present a genuine picture of the Key Performance Metrics (KPIs), operational efficiencies, new income avenues, new opportunities, trends and patterns, outliers, and much more. BI-enabled Visual dashboards can quickly tell a story and highlight trends or patterns that would generally not be easily discovered when manually analyzing the raw data.