Re-mark
Why Google Ads? Let’s first start with what Google Ads is. Google Ads is a paid advertising platform that uses a specific type of marketing, pay-per-click advertising, or PPC. This means you as the advertiser pays by the click or by each impression on an ad. Google Ads also allows you to create and share ads through desktop and mobile devices that are well-timed and aimed at your target audience. Through these ads, your business will then come up on the search engine results page, and make sense for your audience as to why they came across it in the first place. With Google Ads, you can drive real, qualified and specific traffic to your website all whilst they’re already searching for products or services like yours. You can also receive more in-store visits and more phone calls. So, is Google Ads effective? Take a look! Google Ads have a click-through rate of nearly 8%. Display ads yield 180 million impressions each month. For users who are ready to buy, paid ads on Google get 65% of the clicks. 43% of customers buy something they’ve seen on a YouTube ad.
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