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Wet Wipes Market - Global Industry Analysis, and Forecast 2031 Wet wipes are a piece of moistened sheet used for cleaning surfaces and for personal hygiene. Wet wipes find application in a number of end-use segments and hence its demand is increasing at a rapid pace. Rising adoption of wet wipes across the globe for cleanliness and hygiene purposes due to the Covid-19 pandemic is expected to help in the growth of the market during the forecast period.