Category: Other

Network quality: Choose an SMS partner with high quality carrier connections and who specializes in business critical communications, not marketing. It is also important to always have a dedicated number unique to your campaigns, stay away from any shared or random numbers. The Telco carriers all have spam filtering and volume restrictions designed to protect their end users, and if you aren’t careful even legitimate business messaging can get caught by those filters. The right partner who truly understands this space can advise you on the correct numbers to use and assist you with any compliance questions you may have.