Category: Health Services, Business, Food & Drink

Tags: #healthcaremarketing , #socialmediamarketing

BeatMySugar is a wellness brand that focuses on holistic diabetes management. As a niche e-commerce healthcare player, BMS was struggling to gain traction among its target audience. The company was marketing products, courses, medical tests, and consultations with registered healthcare practitioners on its platform. The company had modest marketing budgets. They were looking for an agency that could generate ROI through social media optimisation and an advertising campaign BMS Mission: The brand offers premium diabetes-friendly products on its website, and also disseminates information on various aspects of diabetes management via informative blogs. BeatMySugar is all about taking a positive approach towards diabetes management. Its aim is to inspire the community to make positive choices that enable them to live their lives to the fullest. Building a thriving community and achieving record ecommerce conversions for a diabetes management brand on social media platforms was critical for success.