India’s housing market is entering a new phase of growth, driven not by traditional metro demand but by a younger generation of buyers and the rising economic strength of smaller cities. The report, “How Bharat Finances Its Housing Dreams”, released by BASIC Home Loan, highlights a clear shift in the country’s homeownership landscape. Gen Z and young millennial buyers are now emerging as the primary drivers of home purchases, while Tier-2 and Tier-3 cities are increasingly becoming the focal point of housing demand.



