Marked 3 years 3 months ago onto Apparel Marketplaces – Thematic Research
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Category:
Business
The rise of shopping on online apparel marketplaces has considerably altered the traditional shopper journey. Online apparel marketplaces have become increasingly popular shopping destinations in recent years, primarily thanks to wide product catalogs and shoppers perceiving marketplaces as offering low prices. Selling on marketplaces is also becoming more popular among independent retailers and boutique firms, as they offer a wide customer reach and relatively lower fixed costs. The COVID-19 pandemic has also changed the consumption habits of apparel shoppers and they are frequenting online apparel marketplaces.
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