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Source: https://www.salesbabu.com/blog/what-is-a-sales-funnel-how-to-build-and-optimize-your-sales-funnel/

Category: Business

The sales funnel is the process of a customer’s journey from “lead” to “sale”. The sales funnel stages will simply portray how leads pass through your sales process from start to close. Its a visual picture of the number game in the form of a funnel. It is important to build a sales funnel because it is an effective instrument for lead generation. Here are certain factors necessary to build a sales funnel – -Identification of prospects -Generation and engagement of leads -Sales volume prediction -Coordination between marketing and sales team -Increases conversion rate

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