Marked 1 year 6 months ago onto JBL Redefines College Marketing To Build Long-Ter…
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https://www.linkedin.com/pulse/jbl-redefines-college-marketing-build-long-term-brand-loyalty-gxeac/
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Business
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JBL Professional
JBL Professional, the audio equipment leader owned by HARMAN International, is leading this trend. Following its NIL introduction in 2023 featuring LSU basketball sensation and emerging hip-hop musician Flau’jae Johnson, JBL has expanded its initiatives with the JBL Campus program, which began in January 2024.
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