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Category: Business

At Godmode, the strategy isn't about reaching the largest audience but connecting with the right one. Elitzer cites the example of Channel Tres, where they invested in international markets like Australia and France before introducing the artist to the U.S., allowing for organic growth and a dedicated fanbase. This tailored approach has led to successful partnerships with artists such as JPEGMAFIA and Channel Tres, who have thrived under Godmode's guidance. Elitzer's philosophy extends beyond business; she believes in the importance of community and mentorship. She advises newcomers to the industry to build genuine connections with peers, as many of her colleagues from early in her career have become influential figures in the music world. Her story is a testament to the impact of thoughtful, artist-centered management in shaping the future of music. https://hypebeast.com/2023/3/talya-elitzer-godmode-music-jobs-interview

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