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Despite the high-quality materials and design, the rubber rollers in offset label printing machines wear out over time. Constant flexing of the rubber causes the roller to break down, resulting in flat spots. Also, excessive heat can accelerate the process and leach plasticizers out of the rubber. Fortunately, there are solutions to these problems. Here are some tips to keep rollers in top condition. In addition to regular maintenance, consider buying a new roller every three months.