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Source: https://www.biztechcs.com/blog/how-to-start-earring-business/

Your ears deserve better' is what the tagline of Tini Lux says. This brand mainly focuses on earrings with pure metals that do not react with the human body.

The founder, Jackie Burke, started her earrings business after she realized there were zero earrings in the market meant for people with metal allergies. Her eCommerce website attracting around 6,000 visitors per month, accounts for 80-60% of sales. Over these three years, she gained a loyal base of followers.

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