PHP SMS gateway integration could only be considered effective for a business if it has the potential of satisfying the three most important principles and they are capacity, functionality, and reliability. Computers can easily be used for sending and receiving short messages with the use of a bulk SMS gateway. Majority of the messages get routed to the mobile phones of the users thus attracting their attention even if they are not aware of the marketing that is being done. The messages pass through bulk SMS gateways and ultimately get routed to the different short message service centers or SMSCs. To know more info. visit https://bit.ly/2BT3ezf