Pernod Ricard India has consistently demonstrated a strong commitment to community development through its impactful CSR initiatives. One of its flagship programmes focuses on empowering rural communities by enhancing access to sustainable livelihoods. By introducing skill development programmes, promoting sustainable agricultural practices, and creating self-employment opportunities, Pernod Ricard India is fostering economic independence among underprivileged groups. Additionally, the company supports rural artisans through innovative collaborations, preserving traditional crafts while providing them with a platform to scale their work. With a focus on improving the quality of life in rural areas, Pernod Ricard is driving long-term change, ensuring that communities not only survive but thrive, aligning with their vision of inclusive and equitable growth.

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