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How is PayPal’s Customer Base Segmented? – A Guide

Source: https://www.builderfly.com/how-is-paypals-customer-base-segmented-a-guide

PayPal started making history after the acquisition from X.com of Elon Musk. The digital payment system got aggressive marketing and succeeded to have millions of customers in a shorter time. It was founded in 1998 and the success journey started in the year 2000. Customers are segmented into two categories, individuals and merchants.

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paypal
payment gateway
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