The key elements of being successful in any business are based upon marketing strategies and dental marketing services also require the same. To attract new dental patients, a practice must provide a competitive product at competitive pricing, along with effective quality services- all supported by a solid dental marketing strategy. The study has shown that traditional dental marketing strategies are no longer functioning. Instead of that, online marketing for dentists is evolving. When you are aiming to clarify how to market your dental practice, SWOT Analysis is always the initial step.