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If you are a marketer, you are undoubtedly aware of the three most important social media platforms for targeted lead generation, i.e. Instagram, Facebook and Twitter. As long as I am using these three, I am all set- Most marketers think like this. Little do you know that you are missing out on a hidden gem- LinkedIn. Nope, this is not a drill at all! LinkedIn is armed with a wide range of practical marketing tools that most of us are unaware of. As a result, you are seriously missing out on growing your brand name and revenues, especially in the B2B business. LinkedIn is one of the top-paid/organic social platforms for B2B businesses. Several surveys show that over 82% of marketers have successfully grown their business with the help of targeted lead generation on LinkedIn. https://www.papervideo.com/blog/top-19-ways-to-ensure-better-linkedin-lead-generation