The humectants market is projected to reach USD 26.27 Billion by 2022, at a CAGR of 7.0% from 2017, in terms of value. In terms of volume, the market is projected to reach 14,741.6 KT by 2022, at a CAGR of 3.9% from 2017. The global humectants market is poised to grow at a significant rate in terms of value, which is evident from the on-going innovations & developments of end-use products in the industry. Growing consumer preference for healthy food, rising concerns about animal health & nutrition, and a rise in demand for superior oral & personal care products are the factors majorly driving the humectants market, worldwide. “Humectants obtained from the synthetic source dominated the humectants market” In 2016, the synthetic segment accounted for the largest share, by source, in the humectants market in terms of value and volume. Humectants obtained from the synthetic source are widely used in skin care products as a moisturizer. It also helps to retain moisture and soften the skin. The large share of the synthetic humectants segment is attributed to their extensive usage in major end-use applications such as food & beverages, cosmetics, and oral & personal care products. “Food & beverages: The dominant application segment in the humectants market” In 2016, the food & beverage segment accounted for the largest share in the humectants market in terms of value, and is projected to grow at the highest CAGR from 2017 to 2022. The increasing application of humectants such as sorbitol and glycerol in the food & beverage industry is driving the overall growth in this segment. Factors such as extended product shelf life, increased product efficacy, and retained moisture are also propelling the demand for humectants in the food & beverages segment. Read more: https://www.marketsandmarkets.com/Market-Reports/humectant-market-12667441.html



