Free + Shipping Sales Funnel Tips | Free Plus Shipping Offer FREE PLUS SHIPPING OFFER TIPS Today I want to really talk and break down the kind of pros and cons and some tips for a free plus shipping offer. I know a lot of you have been asking what’s really a unique thing that I can offer the front end is where I get all of my traffic. Well, that’s kind of putting the cart before the horse. You first need to have a offer to qualify your buyers & get people into the top of your value ladder. So it’s the most important thing to always be split testing. Sometimes you guys maybe you haven’t come up with one already or you want to come up with a new one that can be kind of an A.B. split test with that being said I’m going to present to you my list of what are probably the best and easiest ways to shortcut that process and get something going up and really successful pretty quick. A Free Plus Shipping Book Offer Probably Isn’t the First Way to Go… So with that being said number one, if you have not made a book yet then that is something that you want to handle down the line. Unfortunately a book probably isn’t going to be your first free plus shipping I know it seems glamorous and it seems like well that’s the easy way to go it actually isn’t. There’s many reasons why. I discuss that in a previous webisode with Sasha talking about the pros and cons of a book in a free plus shipping funnel. So what I often suggest for most of my first time free plus shipping people is to do a D.V.D., a digital product or a little physical freebie. Now that could be something as simple as maybe a little can of mace if you’re doing a self-defense program or a little custom you know hand-made key chain if you’re happen to be doing something with cars or leather. Maybe you’re even giving away little cufflinks and that can obviously go into an offer towards custom made suits there’s so many different things that you can offer that are free inexpensive and yet give that physical value behind it especially when you present your product in a great way people are willing to pay for 95, 795 in shipping and handling in order to get your product in their door much quicker. What a Free + Shipping Offer Is That’s what we do with the free plus shipping and it works beautifully. Again we’re giving the item for free and all they’re covering is the shipping costs now those shipping costs of course hopefully are enough to cover what the cost to your product is as well if not that’s OK That’s what upsells are for. The best things in life are free and $19.95. If You’re Heart’s Set on Doing a Free Plus Shipping Book Offer So number two, if you’re absolutely stuck on this I got to have a book then don’t do a full-fledged book. Instead start off with something very small like 50 pages. For example instead of my three hundred page book that I have now sales funnel secrets and which has a huge promotion behind it with golden tickets and tons of other cool things. I first started with a little thirty page book loose list building secrets you know email secrets that’s all it was about was I was just folks am one core singular idea I didn’t cover as much as nearly as much as I obviously do inside of sales funnel secrets. But that core booklet was just as successful as that sales funnel secrets three hundred page book. The reason being people don’t know fully what they’re getting, they’re just buying into what you’ve already talked about what you’re going to deliver and what other people have said. Hopefully there’s video testimonials on your page but beyond that they really don’t know if it’s going to be three hundred pages or thirty all they want is the value that they’re pain for which again is a very low threshold and easy to make. So if you must do a book do a booklet, don’t go full out. You just need something where you can quickly put something together not where it needs perfect binding which means ninety plus pages usually.
