A brief is the single most important guideline used as a huge tool to design any Logo. If you end up misunderstanding...

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Marked 6 years 2 weeks ago onto Top Logo Design Mistakes

Source: https://animationvisarts.com/7-top-logo-design-mistakes/

A brief is the single most important guideline used as a huge tool to design any Logo. If you end up misunderstanding the needs of the buyer and what the brand's motto is - you will loose the plot even before you start.

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