Best SEO Agency In Delhi | Cafied.com Search Engine Optimization (SEO) is a technique that employs a combination of factors to help your website achieve higher rankings in major search engines. SEO is an integral part of emerging Search Engine Marketing or Internet Marketing strategies that help promote your website so it may provide you with qualified leads, more business and therefore optimum growth. Taking and maintaining your website & your products to higher level into the search engine ranking is a multi-step and continuous process which includes the following: