A Chief Revenue Officer (CRO) is a corporate officer (executive) responsible for all revenue generation processes in...

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A Chief Revenue Officer (CRO) is a corporate officer (executive) responsible for all revenue generation processes in an organization. CRO is accountable for driving better integration and alignment between all revenue-related functions, including sales, marketing, pricing, customer support, and revenue management. CRO is responsible for all activities that generate revenue.

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